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Making Money With InApp Purchasesvi

Create A Youtube Channelvi

Mobile App Marketing And Monetization

by Alex Genadinik

Copyright © 2014 Alex Genadinik

All rights reserved.

ISBN: 1502383829

ISBN-13: 978-1502383822

DEDICATION

Dedicated to my mother and grandmother who are the biggest entrepreneurs I know.

CONTENTS

Chapter 1: Examining The Mobile App As A Business

i. Welcome - read this first

ii. My Story

iii. Creating The App

iv. Brief Mobile App Marketing Introduction

v. Brief Mobile App Monetization Introduction

vi. Setting Reasonable Goals For Your App

vii. On Which Platform Should You Release Your App First?

viii. Basic Business Planning Questions To Ask Yourself Before Beginning Work On An App

Chapter 2: Strategies To Promote A Mobile App

i. App Store Search And ASO

ii. Publicity And Press Coverage For Your App

iii. Social Sharing From Social Networks

iv. Social Sharing And User Invites Generated From Inside Your App

v. Website Promotion

vi. Cross Promote And Partner With Other Apps And Websites

vii. Pay For Advertising

viii. Email Marketing And Growing Your Email List

iv. Speak At Events

v. Create A YouTube Channel

vi. Keep Your App Freemium

vii. Google Search (SEO) For Your App Store URL

viii. Establish A Presence On Any Large Platform

xiv. Become A Great Marketer

xv. If Your App Is Android, Release It On Multiple App Stores

xvi. Participate In Forums

xvii. How To Ensure That You Get Good App Reviews

xviii. How To Avoid Bad Reviews In The App Stores

xix. How To Boost Social And Engagement Signals Of Your App

xx. 3 Ways To Launch Your App

xxi. Translate Your App’s Title And Description To Other Languages

Chapter 3: How To Monetize Your Mobile App

i. Should A Mobile App Be Free Or Paid?

ii. How Much To Charge For An App If You Do Make It Paid

iii. Making Money With Ads

iv. Making Money With Affiliate Products

v. Making Money With In-App Purchases

vi. Making Money By Selling Your Own Products

vii. Making Money By Selling Services

viii. The Whale Monetization Pattern

ix. How To Maximize Your App’s Revenue

Chapter 4: Additional Tactics And Strategies

i. Comparing Mobile App Stores: GooglePlay vs. Apple App Store vs. Kindle vs. Windows Phone Store vs. Blackberry vs. NOOK

ii. Should You Develop Your Apps Natively?

iii. General Features To Add To Your App That Will Help It Grow And Make Money

iv. What Kinds Of Apps Get An Investment?

v. Crowdfunding For Apps

vi. 10 Fundraising Strategies

vii. Dive Into Mobile App Business Models

viii. Mobile App Exit Strategies

iv. How To Get Featured In App Stores

Chapter 5: Common Types Of Apps And Strategies For Them

i. Game Apps

ii. Social And Photo Apps

iii. Dating Apps

Chapter 6: Case Study Of ASO For My Apps

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